Virtual real estate is leveraging the internet and investing in its online space, whether that be an online store, website or domain name.
Investing in the internet in this way, is commonly known as Virtual real estate and has been happening for quite some years with the buying and selling of domain names. Wikipedia lists some of the most expensive domain names sold on record, one of which was Toys.com, which was sold for .1 million dollars in 1999. What this means is, that someone had purchased the domain name for the regular price approximately , then resold it to Toys 'R Us for a profit of more than million dollars.
While there has been much buying and selling of domain names, most of the highly sought after single-word-domains have already been registered, leaving the longer, niche specific names to be invested in.
SO how do you cash in on an internet investment these days?
Well I've discovered three ways.
The first is investing in, and then selling niche specific domain names. You need to research keywords in niche markets using the Google Adwords Keywords tool, or the Wordtacker tool. Try to target keywords which contain 2 or 3 words, which receive high traffic, for example "weight loss" or "easy weight loss". Then go to a domain name provider such as Crazy Domains or Go Daddy and enter the keywords as a domain name in their search box to see if it's available. If it is and you feel this would be a lucrative business name for a future online business, then go ahead and register it. This becomes your Virtual Real Estate investment, where you buy and hold, just like a regular investment strategy. You keep your piece of internet real estate (your domain name) until, someone contacts you because they want to buy it, or you actively seek to sell it, or auction it to the highest bidder.
The second way to find lucrative virtual real estate to invest in, is to follow the same principles of keyword research, but this time apply the investment strategy to an internet platform, such as Facebook. Here you may be lucky enough to capture an investment using a double keyword such as "weight loss".
The third way and by far the most lucrative and exciting, is to exploit the newest internet platform being launched right now. You will want to learn more about this new internet platform, because you have plenty of opportunity to invest in the best store names now- before they are snapped up by others, simply because this hottest internet platform, is in its infancy in terms of investment. Store names are the equivalent to domain names, on this revolutionary new internet platform, which means you could get the equivalent of "toys.com" for yourself now. The Virtual Real Estate on this new, cutting edge platform could be your most lucrative investment yet.
Stay tuned for more articles on Virtual Real Estate, internet real estate investing and this revolutionary new platform.
If you would like to jump ahead of my next article, then you can find out more, right away on my website The Age Of Voice Marketing.com